{"product_id":"altissima-colorazione-tinta-capelli","title":"HIGH QUALITY PROFESSIONAL HAIR DYE","description":"\u003cp\u003e Discover the power of color with ALTISSIMA Ice Blonde Brown Hair Dye 100 ml! This intense and deep shade gives you an unforgettable coloring experience, ensuring complete gray coverage and full, brilliant, and long-lasting color.\u003c\/p\u003e\n\n\n\u003cp\u003e Its advanced formula is enriched with hydrating and nourishing ingredients that care for the hair fiber during the coloring process. The result? Vibrant, long-lasting color and soft, shiny, and vibrant hair.\u003c\/p\u003e\n\n\n \u003cp\u003eWith ALTISSIMA Hair Dye, you'll achieve an intense result with rich, light-catching highlights. Ideal for those seeking a radical change or those wanting to maintain and revive their natural color, this dye is synonymous with professional performance and respect for the hair.\u003c\/p\u003e\n\n\n\u003cp\u003e If you are looking for a high-quality, reliable color that is suitable for even the most sensitive needs, trust ALTISSIMA REINFORCING LIGHTENING 1000 Hair Dye. It nourishes, hydrates and enhances each strand, giving you a unique and irresistible look.\u003c\/p\u003e\n\n\n\u003cp\u003e How to apply\u003cbr\u003e\n Prepare the mixture in a non-metallic bowl:\u003c\/p\u003e\n\n\n\u003cp\u003e Standard colors? 50 ml of coloring cream + 75 ml of oxidizing emulsion (ratio 1:1.5)\u003c\/p\u003e\n\n\n\u003cp\u003e Super lighteners? 1:2 ratio\u003c\/p\u003e\n\n\n\u003cp\u003e Apply the dye with a brush to dry, unwashed hair, making sure to evenly cover all of your hair, especially if you have gray hair.\u003c\/p\u003e\n\n\n\u003cp\u003e Recommended exposure time:\u003c\/p\u003e\n\n\n\u003cp\u003e 30-40 minutes for standard colors\u003c\/p\u003e\n\n\n\u003cp\u003e Up to 55 minutes for super lighteners\u003c\/p\u003e\n\n\n \u003cp\u003eWhen finished, put on disposable gloves and rinse thoroughly until the water runs clear. 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